Established: 1993
First Unit Franchised: 1997
Franchised Units: Nearly 1000
Company Owned Units: 2
States Registered In: States Registered In: All States (Currently,
ActionCoach is accepting broker referrals from all states.)
Canada Franchises: Yes
International Franchises: Yes
Brief description of the
Franchise
A high-level professional services business providing business
and executive coaching (one-on-one), education and training
(groups), strategic business planning, business valuations and
employee assessments to businesses, non-profits and even
governmental agencies.
Our approach to business success is very holistic focusing on
how all areas of business fit together (finance, sales, marketing,
operations, leadership, hiring, training, and developing employees,
strategic planning, exit planning, etc.) for greater overall
success. And how it fits to create synergy with the
personal life of the owner/leader.
We help our business owner clients "finish" their business by
building a profitable, growing enterprise that works without the
owner present, dramatically increasing the enterprise value. Our
franchisees have helped many clients sell their businesses for
multiples as high as 12x annual earnings and more (while most
businesses in the world either shut down or only sell for 1-3x
earnings).
The robust set of ActionCOACH business building tools, systems,
and strategies (along with the training and support to use them)
allows our Franchisees to guarantee a bottom-line financial ROI to
their clients.
A territory is comprised of 10,000 businesses (in contiguous zip
codes) where the franchise can direct market. Further, we encourgae
franchisees to leverage their existing/past network of contacts and
relationships to serve clients outside their own territory.
For economies of scale, the Firm owner of a multi-unit DDMA
(3-unit, 6- unit, etc.), depending on the geographic size and
composition of their territory, can operate their Franchise from
one executive office with small local satellite offices to have a
coach close to clients.
There are 2 main franchises to choose from:
- The "Partner" franchise where
the franchisee will personally be the coach and can easily run it
from a home office if they want. This is more of a
lifestyle business and they will likely coach from a handful to
several dozen clients at a time.
- The "Firm" franchise where the
franchisee will build a team of coaches to coach hundreds of
clients and maximize market penetration in the
territory. There are discounts on the franchise fees if
they buy a 3-pack of territories or more. Firm owners will need a
small professional office. This is a great franchise for An Area
Developer type of person.
As opposed to traditional consulting we do
not do the work for the clients or simply provide recommendations
and leave. We roll up the sleeves and work with them for the long
term, coaching them for up to an hour per week (in one-to-one
programs) while the clients implement the strategies between
sessions. This develops the client for the long term and at a price
point they can afford.
As opposed to traditional coaching we do
not just sit and have a chat, ask questions and draw it out of
them. We actually provide real, tangible, business
building tools, systems, frameworks and strategies that produce a
bottom-line result. We just deliver the tools and systems in a
highly customized, coaching style relationship with the client.
As opposed to traditional business
improvement we are very holistic in our approach and
fully integrate the business to be the vehicle to provide more
balance and achieve the life goals, dreams, and ambitions of the
owner. Clients routinely tell our franchisees, "You've changed my
life, not just my business"; and "Because of this program, I am a
better spouse ...or better parent ...or better person."
As opposed to other franchise models, we
are not cookie-cutter and do not take a one-size-fits-all
approach. All our clients have different goals,
strengths, weaknesses and definitions of the perfect... employee,
customer, culture and exit. Franchisees who thrive with us have the
ability and desire to add their own critical thinking to customize
and tweak our offerings for their individual clients. Franchisees
also have a lot of flexibility on how they run their local
franchise. They get to choose which offerings to sell, what kinds
of clients to work with, what hours they want to work,
etc. It truly is the best of both worlds ... they get
the systems, tools, training and support of a world-class
franchise, while having the flexibility to truly make it their
own.
Key Selling Points
Depending on the key areas your candidate is most interested in,
here are some of the key benefits of joining ActionCOACH versus
anything else they could consider, in or out of the Business and
Executive Coaching space.
General
- All of the world-class tools, systems, collateral, training and
support you'd expect from the #1 brand in its space globally.
- Offerings for businesses of any stage of maturity (start-up to
exit), size, industry, or price point.
- ActionCOACH thrives in both good economies and in recessions
and during the pandemic.
- A chance to help people while making great money and making a
real difference.
- No prior industry expertise required. Must be passionate about
business and helping others, smart, driven and growth oriented. We
can teach them and their team the intellectual property, tools and
systems.
- Our "product" is a service people are delighted to buy, one
that makes their life better.
Financial
- Strong Item 19, ROI, and EBITDA.
- No equipment, no inventory, no build-out, no cost of goods
sold, and no employees (unless they want them) to worry about.
- Very high profit margins - we are reselling Intellectual
Property.
- Fast start-up with very short sales cycle. Can generate revenue
within weeks of signing agreements.
- Economies of Scale - can run multiple territories from one
executive office.
- Deal Flow: Franchisees can leverage their network to acquire
other businesses and apply the ActionCOACH systems to grow and
maximize the value.
- Long-term retainer-based client engagements. Some clients have
been here more than 10 years.
People/Culture
- World-class culture that is second to none where Franchise
Partners believe in abundance, teamwork and collaboration.
- Incredible colleagues. Your candidate will be very impressed
with the sheer caliber, quality and character of people within the
ActionCOACH community. Many of our franchisees say it is
by far the best group of people they've ever called
colleagues.
- Clients and strategic partners are similarly like-minded
professionals, business and community leaders.
- If they build a Firm and hire employees, their employees will
also be professionals. Very refreshing compared to
hiring hourly workers fpr food service, automotive or home
healthcare.
Balance/Lifestyle
- B2B: Normal business hours. No nights. No weekends or even
employees you are responsible for on nights and weekends. No
required travel.
- Control your own calendar. Come and go as you please. You can
set your calendar to start when you want, end when you want, work
the days you want. Be active or build the business to be
semi-passive.
- No required travel beyond training and conferences. Be home
with your family every day and every weekend.
- Bring family to conferences and make a vacation out of it.
Highly encouraged, even if your candidate's spouse is not involved
in the business. Especially the annual global conference at some
really cool places around the world like Australia, Croatia,
Scotland, Hawaii, Bali, Thailand and more.
Legacy
- A business you will be proud to own, one that makes a
difference and does good in the world.
- Build a saleable asset that continues serving the community
well after you retire.
- Get certified in our "Coaching for a Cause" program and have
your team coach non-profit causes you are passionate about.
- Get certified in our "Y.E.S.S." (Young Entrepreneur Smart
Start) Program and help young entrepreneurs between 12-22 years old
get access to our wealth of systems, tools and coaching to get
started on the right track and increase their likelihood of
success.
- Be a leader in your local business community and influence the
other influencers (business owners and community leaders) in a
positive way. Grow your local community.
- Bring your own kids into the family business and set them up
for an amazing future and to be your own exit strategy.
- Build your own portfolio of other businesses and create dynasty
level wealth for yourself.